STUDIO BLOG
NOTES, ESSAYS, & RESOURCES ON CREATIVE DISCOVERY & PROCESS
“Design is the silent ambassador of your brand, but it’s also how you feel when you enter a space, turn a page, or unwrap a gift.” — Jennifer Morla
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Testing in the real world to design better experiences—for ourselves and our clients. Agile Product Ownership is a mindset that applies to anything you’re building—especially when what you’re creating involves story, experience, and emotion. At MWMC [...]
Published On: April 18, 2025
How we’re building gift packaging that tells a story—and why it matters for our clients. There’s a reason why people save the Tiffany & Co. box long after the jewelry’s been worn. Or why opening an [...]
Published On: April 18, 2025
This week, our team at Novel Logic Studios headed out on a drone scouting mission in northwest New Jersey — and we found something special. Tucked away in the quiet ridges of Warren County, Jenny Jump [...]
Published On: April 16, 2025
Freelancers wear a lot of hats. One day you’re building websites, the next you’re editing a video, managing a client’s SEO, or launching your own YouTube channel. As your work evolves, so should your business structure [...]
Published On: April 16, 2025
ately, I’ve been taking a course called Path to Lasting Change, taught by Ann Weiser Cornell, who is one of the most respected teachers of a powerful process called Inner Relationship Focusing. At its heart, Focusing [...]
Published On: April 15, 2025
A Practical Checklist for Consultants, Content Creators & Conscious Freelancers As someone who works with wellness practitioners, course creators, and transformational brands, a big part of my job involves staying immersed in the same world my [...]
Published On: April 14, 2025You might raise an eyebrow when you hear I’m writing off a year-long energy mastery program as a business expense. But here’s the thing: as a freelancer in digital media, marketing, and course design for wellness [...]
Published On: April 14, 2025As a self-employed consultant and media creator, I wear a lot of hats—creative director, course strategist, brand designer, client coach, and sometimes, therapist-adjacent mirror holder (if you know, you know). So when I signed up for [...]
Published On: April 14, 2025
I'm taking this course not to become a wellness practitioner, but to better support the ones I work with. It's helping me understand how people move through blocks, how powerful emotional intelligence is in the creative process, and how great courses are built from the inside out. Plus, if you ever find yourself halfway through a launch and feeling like you’re stuck in a crawlspace with a spoon… just remember Andy made it out. And so can you.
Published On: April 14, 2025
On September 17th, 2024, I signed up for guitar lessons through Fiverr — not just for the music, but as a strategic research and development (R&D) investment to support the expansion of our visual media services. [...]
Published On: September 18, 2024
Short answer: Yes — a PlayStation can be a tax-deductible business expense, but only if it’s genuinely used for business purposes. The key is documenting how it supports your work, being honest about personal use, and [...]
Published On: May 15, 2024Become brutally aware of two things: 1. what you don't want.2. where you will end up if you keep doing the same thing in life. Observe your actions and see what mindless action delivers in [...]
Published On: April 7, 2024
The Man Who Planted Trees: A Story of Lost Groves, The Science of Trees, and a Plan to Save the Planet - I'm half way through this book, and if I wasn't already infatuated with [...]
Published On: July 25, 2023
Published On: June 17, 2023- Published On: June 12, 2023
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